If you run a travel business, earn revenue through a travel website or provide travel SEO services, this news is for you. Google is going to cut off access to a feed soon that automates airfare data for third party search engines, such as travel sites.
The company is in the process of making everything ready to roll out the change. This includes notifying developers about this change and explaining its repercussions and what the change would mean to those who rely on Google’s flight data.
Here is a summary of what’s expected in the coming months:
Google is just shutting down QPX Express
As of April 10, 2018, Google is shutting down its QPX Express API service. QPX Express API service is an altogether a different service from QPX for enterprise.
QPX for enterprise is a robust airfare pricing and shopping platform that was developed by ITA Software.
In the year 2010, ITA software was acquired by Google after which the search giant started offering QPX for enterprise to airlines and intermediaries to power their air travel e-commerce services.
Later, in year 2014, a stripped down and more basic version called QPX Express was introduced.
QPX Express designed keeping in mind the needs of smaller companies and individual users. However, no one showed any considerable interest in the service. And so Google has decided to shut down QPX Express.
Google states:
“Our travel partners continue to have access to data provided by QPX for enterprise as they have over the last 7 years, and will have in the future. We’re committed to collaborating with our partners to make the entire online travel journey better for travelers around the globe.”
Those who have already signed up for QPX Express will be able to continue using it until April 10, 2018.
We are a leading SEO Outsourcing India company and have provided SEO services for travel websites to number of travel and bed and breakfast companies across the globe. To know more about our services, please get in touch.
