Latest Blog Articles and News - Brandconn Digital

Posted by brandconn

November 30, 2024

SEO

13 min read

What is Entity SEO? How Does it Work, and Why is it Important?

Have you ever wondered how Google understands what you're searching for better? Even if you type the wrong spelling or forget that politician's name, Google understands and provides you with information. Entities are the reason Google understands content better apart from...

Posted by brandconn

October 25, 2024

SEO

12 min read

What is Topical Authority in SEO?

Are you the one finding strategies to rank higher in search engine results and attract more traffic? If yes, you can easily do this by incorporating an SEO-driven content strategy known as topical authority. Using the apt and informative content, you...

Posted by brandconn

October 19, 2024

Google Ads

11 min read

How to Stay on Top of the Competition with Competitive PPC Analysis?

Pay-per-click activities enhance brand awareness, generate leads, and compel traffic. However, PPC Marketing can be challenging when many competitors target the same audience. Here, Competitive PPC Analysis becomes crucial. It will enable you to dive into your competitors' strategies and understand...

Posted by brandconn

October 11, 2024

Google Ads

8 min read

Exciting New Features and controls for your Google Ads and AI campaign Tools

At DMEXCO, Google announced new features to be incorporated into AI so that you can get the best ROI. Let’s look at the latest features, including more generative AI tools and AI-driven campaigns. Google Ads lets you spot and connect with...

Posted by brandconn

October 5, 2024

Web Design

9 min read

Importance of Scrolljacking in Modern Design

Have you heard about Scrolljacking? The term is derived from two words: “scrolling” and “ hijacking.” Scrolljacking can give you some unpleasant experiences, but it can craft rich experiences for the end user if used correctly. Let’s have a deeper understanding of...