Retargeting vs Remarketing: What’s the Difference?
Remarketing and retargeting are two digital marketing strategies that have been interchangeably used, although they have key differences that should be known to you. Remarketing and retargeting have similar goals, but if you ask if they are the same technically, the answer...
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Key Tips to Generate Leads For Your Business in 2022
For your business to succeed in marketing its products and services, lead generation should be considered an important part of its sales process. We are talking about online marketing, where businesses should get help from companies offering SEO Services India. Lead generation is...
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How to Spot and Fix Keyword Cannibalization?
Many people seem to think linking multiple web pages to the same keyword works wonders, but that might not always be the case. You may be under the impression that if you have more pages on Google's top rankings, you might be...
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E-A-T To Not Get Eaten Up
Your website content may be eye catching, interesting and completely mesmerizing, but what will be its worth, if it is not able to rank well on Google? With competition rising every other day, it is absolutely necessary to make sure that your...
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Outsource SEO to India Tips and Advice in 2022
Search engine optimisation includes various digital marketing techniques to get your business website ranked top among search engine results. When you are a small or medium-sized business, you can outsource SEO to India to get maximum returns on digital marketing investment. By outsourcing SEO,...
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Everything You Need To Know About Web 3.0
Everybody seems to be talking about Web 3.0 these days. What is Web 3.0? Web 3.0, also known as Web 3, is the third generation of the internet that uses a decentralized way of interconnecting data to deliver an enhanced user experience....
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Web Design Mistakes That Can Ruin Your SEO in 2022
Designers and artists doing website design in India often think that the laws governing SEO or search engine optimization are not for them. However, as per a new article from Association for Computing Machinery, the reason for negative feedback a website often...
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How To Improve Search Ranking on Google Maps?
Everyone wants a high-ranking presence on the internet these days and why not? You get to do good and lucrative business and connect with clients, not only from your local area but also from the country and around the world. This is...
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What is Local SEO and How to Rank Your Local Business?
Local SEO put in simple terms means targeting the customers in the local area of your brick and mortar entity. As everybody knows, all businesses still don’t operate only online, but have physical stores and they may be new to online. So,...
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How to Choose the Best Digital Marketing Company for your Business?
In the current digital era, it is almost impossible to operate a business, without using digital marketing tools. In fact, traditional marketing in the form of newspapers, magazines, TV ads, pamphlets, etc, has almost been completely replaced with digital marketing. If you...
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How to generate leads with SEO in 2021?
When starting off your own company, there are a lot of things to consider, when it comes to digital marketing. Social media, search engine, mobile accessibility and content marketing are a few of these. The two most important elements required, for this...
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How to create Website ADA compliant?
Since January 2018, new regulations for ADA (The Americans with Disabilities Act) were set, to improve the accessibility of the web for such people. Few points are listed below, to ensure that you have an ada compliant website design, though 100% guarantee...
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How to Push Down Negative Search Results?
The advancement of technology and internet in the 21st century has provided a myriad of opportunities such as instant connectivity, access to global information, and ability to connect with loved ones all over the world. However, it also brings some major drawbacks,...
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Removing Broad Match Modifiers –Google Ads Update
Search Engine Marketing or SEM is used by website owners, advertisers and marketers to enhance the search criteria. But this has many issues as well. Money spent to just attract visitors is not a choice for SEMs. But using BMM (Broad Match...
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How to setup Google ads conversion tracking in Shopify
Shopify is a commerce platform provided by a Canadian multinational e-commerce company. It is also an easy to use online store builder trusted by over a million stores. Shopify allows anyone to set up the store to start selling products online, grow...
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Top Content Marketing Tools and How They Could Help a Business
The concept of content marketing is changing and to cope up with the change and also to use it in a better, we need smarter tools. Yes, there are tools present to assist you in the process and even better news is...
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